In the past few decades, the introduction of modern-day technology has massively contributed to astrology’s increasing popularity. It is very unfortunate that astrology is now devoid of the human touch. These days, fortune tellers regularly use ready reckoner kundli-making computer software and smartphone apps, which lead to inaccuracies and failure. So in the business of astrology only money is growing and not science.
Think for yourself, if you are sick, would you rather visit a doctor for consultation or rely on online websites offering fallacious treatments? Or Would you rather prefer a zoom call date or an intimate screen-less meetup? The choice is obvious. We can’t deny the importance of physical presence and personal touch associated with it which the remotely working astrology applications cease to offer.
Beware of Data theft. Protect your privacy.
Online astrology applications require you to fill in a lot of personal details that are misused for the sake of business. This narrows down the user to a data point in the mystical version of big tech. The apps that claim ‘Free astrology consultation’ come at the cost of your privacy. Data theft has become another major concern while using these apps. Be it online applications or the self-made astrologers behind the screen, it is the user who is conned with inaccurate information and data theft. They sell your data to advertisers and generate revenue. So what is claimed as free is rather a way to cash you in!
Reliable. Really?
As with any other discipline, mastering astrology takes years of learning and practice. One never knows the face behind their screens. Thus, the problem also lies in the accuracy of these online astrology apps. Though astrology is a form of advanced mathematics, a soul and spirit can never be dealt with hypothetical data. A personal astrologer’s intuition acquired by years of sadhna or ritualistic looks can never be possessed by a machine or AI driven applications. These AI crafted horoscopes are a no match to private consultation with your astrologer who scrutinizes and derives the implications of your past and present to draw conclusions.
Was your online astrologer educated in astrology?
As information has proliferated online, the actual expertise someone is expected to have when identifying themselves as an astrologer or positioning them as an authority on the subject has gotten somewhat murky. One never knows the face behind their screens. The assessment of the online astrologer’s experience in the field and education is impossible. Thus, the problem often lies in the accuracy of these online astrologers. Think for yourself, would you rather trust algorithm based derivations for your life or an astrologer who studies your birth chart in detail in accordance with your past experiences and present problems?
Reduced to commercialisation
A personal astrologer is seen as a confidante, mentor and an emotional support. Unfortunately, online astrology applications have reduced your astrologer to a machine that deals with codes. For these applications, you are a mere client who pays per minute. The lack of personal touch and emotion replaced by transaction lay the fundamentals of online astrology business. Astrology is analogical and symbolic thus, best dealt with a personalized approach. Thus, astrology has been reduced to commercialisation in today’s age.
The new normal of hybrid consultations with personal astrologers tells us a lot about the balance. The world is not all virtual; humans are social animals and will always yearn for physical interaction. The ‘personal’ from Astrology is as inseparable as humans from the urge to fall back on astrologers.
Published In: www.businessworld.in